Road To Know Where at Tatjana Pieters Gallery / Gent

"Road To Know Where" / Joachim Coucke & Olga Fedorova  

March 8 - prolonged until further notice 
(currently closed to the public due to Covid-19)

Tatjana Pieters Gallery
Nieuwevaart 124, 001 
Gent, Belgium








































We are excited to welcome you at ‘Road To Know Where’, a duo exhibition by Joachim Coucke & Olga Fedorova. Both their practices examine the impact of technology and the internet on our daily lives. They translate the dangerous tendency of becoming ‘screen addicts’ into installations, sculptures & printed images. It is their first appearance at the gallery, and after many collaborations on several occasions, their first presentation in dialogue.

Joachim Coucke proposes questions about the fast changing society under the influence of technology, the internet and social media. The question is no longer if we’re on- or offline, but rather how our brain copes with these new situations, how it gets remapped and what the influence of social media on our behaviour is. With his works Coucke wants to create an awareness towards these new conditions, making the ever widening gap between reality and representation in the Internet Age visible.

The work of Olga Fedorova is as visually complex as it is seductive. Her images are digital 3D renders of seemingly ready-made characters, placed in a clinically detached and impersonal world. Fedorova’s works are typified by the detached dreamlike atmosphere they evoke, feeling both alien and familiar, comforting and disturbing.


Joachim Coucke (BE, 1983) lives and works in Waregem (BE). Resent exhibitions include; Holding Space, group exhibition at Big Pictures, Los Angeles (USA), The Hermit Crab & The Gastropod, group show curated by Tatjana Pieters for the Belgian Art & Design Fair, Gent (BE), To empty the mind, solo show at The Stable, Waregem (BE), Biënnale van België, group show curated by In De Ruimte, Floraliënhal, Gent (BE), Life Hacks, BQ Gallery, Berlin (DE), Group show curated by 650mAh.

Olga Fedorova (RUS, 1980) lives and works in Brussel (BE). Her work and projects have been shown in solo and group exhibitions in galleries and museums across Europe. Most recently, she has had solo exhibitions at Art4museum Moscow (RU) and Annka Kultys Gallery, London (UK). She also participated in group shows at Safari studio, Kortrijk (BE), Biënnale van België, FloraliënhalGhent (BE), Electromuseum, Moscow (RU) and Future gallery, Berlin (DE). In 2020, alongside her duo exhibition with Joachim Coucke at Tajana Pieters Gallery in Ghent (BE), she has upcoming shows at Watermans Arts Centre, London (UK), Ojartspace, Istanbul (TU) and Palazzo San Giuseppe, Polignano a Mare BA (IT). Fedorova’s video works have been included in virtual exhibitions for The Wrong Biennale, DaDa Club Online and Felt Zine.